When it comes to search engine optimization on Amazon, there are direct and indirect ranking factors. As the name suggests, you can influence the direct ones directly. The indirect ranking factors are results of the direct ranking factors and can only be influenced indirectly. Amazon app search results You probably know the product listings from everyday life. Have you ever asked yourself why you click on product listings.
If I search for this keyword
Direct Amazon ranking factors In this part I will The title should explain the direct ranking factors and how you can influence them. This way you can optimize Armenia WhatsApp Number List your products and get the most out of them. Amazon product title The product title of the Amazon listing is one of the most important direct ranking factors. Your most important keywords should appear here. Note here whether your customers are searching for exactly these keywords. Let me put you in their shoes: , what do I expect as a search result? Do the keywords used in the title match this search query? If you can answer this question with yes, you are well on the way to a good ranking.
The challenge is to include
If you own a brand on Amazon, make The title should sure to write Hong Kong Phone Number List your brand name first in the product title. You can insert long-tail keywords towards the end of the title. short and concise. the relevant keywords along with the sales-promoting product features. Amazon recommends keeping it under 80 characters . Spaces also count as characters. Be sure to provide information in your title that clearly identifies the product and is accurate. Practical tip: To separate the brand name and the (long-tail) keywords, you can use | instead of a | use a capital I.