Enter the brand name Brand24 is the best tool to monitor your brand or product online . Thanks to it, you will find customers and learn the scale of discussions around a selecte topic, brand or product. CreateHow Volvo “won” Thursday morning Santa ClausSanta ClausAugust 24, 2015 ・ 3 min read Share with Facebook Share with Twitter Share with LinkeIn volvo case study This will be another story about how the brand showe off its ability to engage users in the online world. More and more companies use monitoring tools to observe content relate to a given brand or product and interact with users. That’s exactly what Volvo did, the Sweish car manufacturer that won the Internet on.
The brand about his life
Thursday morning by making a small gesture towards one Facebook user. management from the best. It was a typical Thursday morning, when I was browsing social meia and news portals in order to find interesting information. When I was scrolling through my Facebook, I came across a screenshot of a Facebook chat conversation share by many of my friends. The discussion took place between the user – Tomek and the official Volvo Car Polska fanpage . This short excerpt from the conversation brought a smile to my face. In the conversation Mr.
This message was really
Tomek informe the brand about his plans to go paintballing on Saturday. The person managing the Volvo profile was probably a bit surprise, so she aske the CUB Directory user if intende for them. Tomek confirme the interlocutor’s doubts, explaining that since Volvo sends him an e-mail with information about his life we have a new Volvo somewhere”), he has the right to inform. OK, it was quite fun, but probably no one expecte anything more from the brand. It was a wrong assumption. The brand decide to surprise a fan who showe a good sense of humor.