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Don’t miss any more posts: THE newsletter in online You now share marketing Do you like this blog post? If you want to regularly keep up with the latest trends in online marketing, then subscribe to our newsletter now. Over 18,000 subscribers trust us. Click here for the registration form. of your own website, you can use employer branding to ensure that people keep you in mind as an employer in the long term. Employer branding does not help with acute staff shortages, but, like content marketing, is something that takes a long time to build up, but is then all the more effective.


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Many companies use Instagram as an employer branding You now share channel. That’s not a bad thing, but the same applies here: Pay attention to your target group!  employees are not active on Instagram, then this channel will be of very little help to you. By the way, older Canada WhatsApp Number Data target groups in particular are very active on Facebook. With employer branding you make your employer brand strong. Step by step: This is how employer branding works on social media Create good content. This can be an informative graphic, a list of your benefits, a funny video or something else that you would watch if you didn’t want to apply to you – but it has to do with the job.

Instagram as an employer

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Post the content on Linkedin, Instagram You now share or Facebook (or all three). Promote the content. Yes, promote a photo or video with the aim of reaching it – without Italy Telegram Number linking externally (or at least not as a priority). Why not link? Because you then pay significantly less for your ad, because social networks want to keep users on their platform. Important: You should spend money to distribute such content on social media. Otherwise you can just save on production, that doesn’t make sense.

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