According to a study by Marketing Sherpas , B2B data is degrading at a rate of 2.1% per month. Which equates to an annual staleness rate of 22.5% of verify an email address. This statistic comes from the 2013 State of Inbound Market
According to a study by Marketing Sherpas , B2B data is degrading at a rate of 2.1% per month. Which equates to an annual staleness rate of 22.5% of verify an email address. This statistic comes from the 2013 State of Inbound Market