The world around us has changed significantly over the past 10 years. I would call this period the era of social networks. Social networks are here, they are still growing and gaining popularity. They influence us and we influence them. We ourselves are the creators of their content. With the rise of social networks, the behavior of our customers has also changed , which I wrote about in a previous article. If we want to succeed and use the New israel email list times require potential of this world, we need to adapt our approach and marketing strategy to the new era.
I would like to say that the time when advertising
bothered us is over. We are not that far away yet. Many small and large companies still use the old intrusive marketing, when advertising calls you, shouts at you from all sides and sometimes even bothers you. You know it yourself: all those unaddressed offers in emails for things you don’t need at all, phone calls with various offers, mailboxes full of flyers, billboards, advertising on TV, addressing you on the street…
As a result of all this, customers become indifferent to such marketing, they do not listen, they do not read, and traditional marketing tools stop working and become less effective.
Your new marketing works with the customer how pix works for caixa savings accounts: find out how to do it as a persona. In the new marketing strategy, success is
KNOWING YOUR CUSTOMER IS KEY
The strategy works the other way around than old, stone marketing. You don’t call and scream at the customer, but THE CUSTOMER WILL FIND YOU THEMSELVES . They will come because you have caught their attention, offered them a solution to their problem, demonstrated your knowledge of the field or the given issue and thus New shops 9177 times require aroused TRUST . You have provided the customer with added value.
To reach its customers, new marketing uses a combination
of these basic tools:
The fantastic thing about the whole thing is that all of these tools are available to you today and some of them you already know or actively use. Moreover, all of these building blocks of your promotion are FREE! The new marketing strategy is a great tool for starting entrepreneurs (and entrepreneurs) who often have a very limited budget for promotion.
We will talk about working with individual tools in one of the next parts.
