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Mistakes when choosing a name for an online store

Mistakes when If your budget is limited or you need a less formal approach, you can turn to private specialists. The cost of their services starts from 2,500 rubles. You can find them on the platforms Yandex Services , FL , Profi , Avito and other freelance services.

Cost of services on Profi

Mistakes when When choosing, study the specialist’s profile: portfolio, ratings, reviews. See if he has worked on similar projects. Discuss the terms and cost to avoid misunderstandings. Turning to a freelancer will cost less than agency services, but the quality of work and the degree of project development may vary.

When choosing a name, try to avoid the following common mistakes:

Complex and long name. If the name is difficult to pronounce or remember, it will scare away customers. In addition, a long name is a problem for the site domain: try typing something like “magazinlyustrkrasnoyarsk.rf” into the address bar without making any mistakes. Therefore, it is better to choose a short and capacious name, for example, “Dom Sveta”.

Vague abstractions. Names like “Luriman” or “Flarend” sound nice, but they gambling database don’t say anything about what you do. If you don’t have extra funds for promotion and brand awareness, it’s better to use names that immediately evoke clear associations. For example, “Dom Tepla” for a heating equipment store or “Vkusny Ugol” for a delicatessen.

Trivial and template names

If your store name sounds like hundreds of others, it won’t attract attention. For how to easily create a successful social selling strategy example, options like “World of Goods” or “Everything for the Home” are unlikely to help you stand out from the competition.

Similarity to famous brands. If the name resembles a popular brand, the store may have problems with the trademark owners. For example, “iPhone” or “Reebok” will raise suspicions of selling counterfeits and may lead to litigation.

Bad humor. Jokes in a store name can be misinterpreted, so you need maldivian lads to be very careful with them. Use humor only if you are sure that the target audience will understand it correctly. For example, a plus-size clothing store called “Fatty’s Paradise” is more likely to cause confusion and offense than a smile.

 

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